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The employee-customer relationship has become the focus of much attention, particularly as there has been an increasing shift toward a service based economy. There is widespread acceptance of the idea that energized, engaged employees...
October 2, 2008
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Marketing Managers know it costs significantly less to retain and service existing customers than to prospect for-and acquire-new ones, but maximizing the customer benefit and value isn't feasible if an organization relies solely on the...
April 24, 2008
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Sales is no longer just a numbers game. Companies with high levels of process implementation and customer relationship report significantly better performance. One analysis showed organizational quota attainment varying from 86%...
March 19, 2008
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Personal publishing, digital video, podcasting and social networks are changing the media world. Increasingly, consumers will access only the information they want when they want it. Technology will filter out unwanted messages, making traditional...
August 28, 2008
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Personal publishing, digital video, podcasting and social networks are changing the media world. Increasingly, consumers will access only the information they want when they want it. Technology will filter out unwanted messages, making traditional...
October 16, 2007
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