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: As the world's foremost imaging innovator, Kodak helps consumers, businesses, and creative professionals unleash the power of pictures and printing to enrich their lives. Transforming one of the world's most well-known brands from traditional...
December 1, 2008
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This webcast is part of the series, Smarter Marketing presented in association with the American Marketing Association and SAS . With the slashing of budgets everywhere you turn, marketing has some very tough decisions to...
August 25, 2009
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This webcast series entitled Maximising Marketing ROI: Practical Approaches for Practical People explains how to increase the effectiveness and efficiency of your marketing spend. The Ipsos UK team unpicks and simplifies the complexity...
September 6, 2005
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New research shows that affluent consumers are ready to be your loyal customers. The question is: Does your loyalty program have what it takes to stand out and win - or is it lost in a sea of look alikes? Join Ken Seaton, Carlson Marketing...
May 24, 2006
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: Vanguard is one of the world's largest investment management companies offering a broad portfolio of investment products and services. Join Measured Thoughts with Dave Reibstein, managing partner of MarketingNPV, Wharton professor and...
January 15, 2008
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This webcast is part of the series, Smarter Marketing presented in association with the American Marketing Association and SAS . Marketing success in today’s tough environment is driven by making smarter choices when...
April 28, 2009
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. The challenge of launching a new industry, a new business model, a new way of listening, creates new challenges for marketers. Vance Lavelle addressed these challenges in a one-on-one conversation with Measured Thoughts host, Dave Reibstein....
April 24, 2009
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: GE is imagination at work. From jet engines to power generation, financial services to water processing, and medical imaging to media content, GE turns imaginative ideas into leading products and services that help solve some of the...
November 15, 2007
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The eternal questions on the minds of marketers today: Why is it so hard to find out what our customers really want? Are they(we) looking for relationships, rewards, recognition? A bit of each? All of the above? In this session, we will reveal...
December 3, 2008
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Join us for this live report from The 2008 Premier Business Leadership Series from Caesars Palace in Las Vegas Join today's visionaries and industry pioneers in Las Vegas for an executive conference to share inventive ideas for accelerating...
October 29, 2008
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