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This presentation is designed to quickly reveal how companies can build consistent marketing methodology and a unified internal language to help unite marketing and operational concerns. With real-world, candid and often entertaining...
April 27, 2006
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According to a recent industry article in Advertising Age, marketers are being challenged now more than ever to come up with truly innovative new products. Yet, a recent survey showed only 12% of marketers consider recently launched products...
November 8, 2007
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I had a great visit with Bob Thacker, senior vice president of marketing and advertising at OfficeMax, for this episode of the Duct Tape Marketing podcast. Bob is the inspiration behind some very clever viral campaigns of late...
August 25, 2008
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Today small business marketers must make every dollar count by investing in proven effective tactics. Quantum Leap Marketing recently conducted a survey to find out how small business marketers are responding to tough economic times and...
February 5, 2010
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View this complimentary On-Demand Webcast and learn how to improve your online marketing by generating meaningful Website data that the marketing team can easily analyze and quickly act upon. You will also learn best practices...
June 15, 2007
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We’ve all read how marketing to existing customers is less expensive and more profitable than acquiring new ones. Why, then, do marketing teams tend to devote the bulk of their attention – and budget – to acquiring...
April 15, 2010
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Discover how predictive analytics can help your company move from large, unfocused marketing campaigns with low response rates to smaller, targeted campaigns that help you increase revenues and customer satisfaction. Download this executive...
June 1, 2009
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This webcast looks at how one can - and must - build consensus and cooperation among key members of the marketing team. The presenter will show how team members working in each digital channel must share the same attitude, goals, and...
September 1, 2009
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Learn how you can transform your website into a marketing machine that attracts qualified prospects and converts a higher percentage of them into paying customers. This Internet marketing webinar discusses 5 tips you can implement...
July 1, 2008
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Ninety per cent of cell phone users in the U.S. can receive text messages. Marketing to these cell phone users via text messages could be an opportunity for ecommerce merchants. mobileStorm is a text-message-marketing company and...
November 4, 2008
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