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Today’s Marketing Edge features an interview with Nomi Prins, author of “Jacked: How Conservatives Are Picking Your Pocket.” We highlight how some marketers are being intellectually dishonest in marketing their...
October 18, 2006
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This interview is with marketing experts, speakers and authors Larry Bailin author of “Mommy, Where do Customers Come From” and International best selling author of “Selling the Invisible”, “What Clients...
March 10, 2007
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What’s Hot - The Top Internet and Marketing Tradeshows: eBay live, Boston, Web 2.0 Summit 2007, The American Marketing Association mPlanet show, the DMA Annual Conference, Search Engine Strategies, Ad-Tech, Affiliate Summit,...
July 3, 2007
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This interview is with marketing experts, speakers and authors Larry Bailin author of “Mommy, Where do Customers Come From” and International best selling author of “Selling the Invisible”, “What Clients...
June 29, 2008
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The Internet has made apparent that a business' website is an increasingly important asset, and many companies are now embarking on website redesign projects to "improve" their websites. However, in order to really get the most out of a website...
July 10, 2008
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You've heard about the kid lipsynching on YouTube getting millions of views, but how do regular retailers like you leverage social media to drive real sales? It's not as difficult as it seems. We will show you what to do and what not to do when...
August 14, 2008
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How frequently should I send email marketing messages and newsletters to my customers, what should I put in the subject line to improve the open rate and how to include paid ads in an email newsletter are all topics discussed in this...
October 16, 2006
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Steve Woods, Mike Volpe, and Craig Rosenberg, will go beyond the buzzwords and hype surrounding social media and discuss how to think about social media in the context of your demand generation strategy. With real world examples from a variety...
December 6, 2009
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The world's best-run companies know that managing the branded customer experience begins with the effective use of brand assets. Hear Marianne Seiler, Senior Executive of Accenture's Marketing & Customer Strategy Practice, discuss how...
July 18, 2006
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B2B marketers’ jobs have never been tougher than in 2009. The economy is driving longer sales cycles, marketing budgets and staff are being frozen or reduced, and sales is demanding increased lead flow and opportunities. This Webinar...
June 25, 2009
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