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For many, these are the golden rules of running a successful business: Rule #1: The best measure of success for your business is current sales and profit. Rule #2: With the right sales and marketing effort, you can always get more...
January 11, 2008
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Discover how to improve customer relationships while controlling risk, ensuring compliance and boosting customer value. Learn how to monitor, analyze and report operational risk, manage anti-money laundering strategies and deliver...
October 27, 2005
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This is the first webcast in the Insights and Innovations for Hospitality & Gaming webcast series, which highlights hot topics in the hospitality and gaming industry, including data quality, labor planning, customer loyalty, sustainability,...
November 13, 2009
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SOA is fundamentally changing the relationship between business and IT. Through closer alignment with business objectives, IT is increasingly responsible for the successful execution of business strategy to deliver competitive advantage....
December 12, 2006
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This webcast is part of the series, Smarter Marketing presented in association with the American Marketing Association and SAS . With the slashing of budgets everywhere you turn, marketing has some very tough decisions to make to decide what...
August 25, 2009
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This webinar is part of the series, Marketing ROI: Insights-to-Action , presented in association with Lenskold Group and SAS . Annual planning typically involves allocating budget to the best marketing initiatives, establishing...
October 15, 2009
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Performance Management 2.0 is being referenced by some IT research firms as an advance over Performance Management 1.0. Does PM 2.0 simply mean it is broader and more inclusive than the PM 1.0 traditional view of being simply a CFO-driven initiative...
January 30, 2008
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Personal publishing, digital video, podcasting and social networks are changing the media world. Increasingly, consumers will access only the information they want when they want it. Technology will filter out unwanted messages, making traditional...
August 28, 2008
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The need for more rigorous marketing discipline and competence has never been greater. As a result, the Chief Marketing Officer - s new agenda for creating a sustainable competitive advantage is to build a Marketing-Ready Enterprise. With sponsorship...
March 9, 2006
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Personal publishing, digital video, podcasting and social networks are changing the media world. Increasingly, consumers will access only the information they want when they want it. Technology will filter out unwanted messages, making traditional...
October 16, 2007
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